What Is the Size of Indonesia’s Baby Food Industry?
Indonesia’s Baby Food Market is growing at a CAGR of ~% in 2017-2022 and is expected to reach IDR ~ Bn by 2027F. The Indonesia Baby Food Market is largely driven by the increase in the population, rising awareness of infant health and a healthy diet, along with increasing economic affluence in the country, investment, and some government Initiatives.
One of the prime reasons supporting the growth in the Indonesia baby food market is the rising participation of women in the labor force, which has increased the dependency on packed baby food.
Several factors contribute to the growth of the Indonesian baby food market. One of the most important factors is population. With Indonesia being among the most densely populated countries, the market is likely to grow rapidly. And it is expected to continue to expand over the forecast period. The labor force, or working population, is growing in tandem with the growing population. Furthermore, in 2019, there was an approximately 39% increase in the working women’s population in Indonesia. As a result, Indonesia’s increasing fertility rate and population have increased the demand for infant diets.
Indonesia Baby Food Market by Food Category
The Indonesia Baby Food market is segmented by food category into dried baby food, prepared baby food, milk formula, and other baby food market. Among the food category segment, the powder sub-segment held the dominant position and accounted for ~% share of Indonesia’s infant nutrition market in 2022P. Powdered infant nutrition products are expected to gain popularity due to their higher shelf life as compared to other baby food products.
Indonesia Baby Food Market By Type of Milk Formula
The Indonesia Baby Food market is segmented by type of milk formula into standard milk powdered formula, follow-on milk powdered formula, growing-up milk formula, and special baby milk formula. Standard milk powdered formula has the highest market share as it is the base formula for milk powder for babies.
Indonesia Baby Food Market By Nature of Food
The Indonesia Baby Food market is segmented by nature of food into inorganic and organic baby food. Due to ongoing trend and awareness among parents organic based baby food is in huge demand for the babies as organic food has more nutrients and its healthy.
Indonesia Baby Food Market By Channel of Distribution
The Indonesia Baby Food market is segmented by channel of distribution into hypermarkets, discounters, supermarkets, independent small grocers, health and beauty specialist retailers, other foods non-grocery specialists and internet retailing. The key distribution channels in Indonesia’s baby food market are hypermarkets & supermarkets, convenience stores, drug stores & pharmacies, and e-retailers. Hypermarkets & supermarkets were the sector’s leading distribution channel in 2022P.
Indonesia Baby Food Market By Age Group
The Indonesia Baby Food market is segmented by age group into 0-6 months, 6-12 months and 12+ months. 6-12 months baby consume most of baby products in Indonesia because after 6 months the babies can have other food apart from mother’s milk.
Key Segments Covered: –
By Food Category
Dried Baby Food
Prepared Baby Food
Other Baby Food
By Type of Milk Formula
Standard Milk Powdered Formula
Follow-on Milk Powdered Formula
Growing-up Milk Formula
Special Baby Milk Formula
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Nature of Food
Inorganic Baby Food
Organic Baby Food
By Channels of Distribution
Independent Small Grocers
Health and Beauty Specialist Retailers
Other Foods Non-Grocery Specialists
By Age Group
Key Target Audience
Baby Food Manufacturers
Baby Product Manufacturers
Baby Product Distributors
Baby Food Distributors
Baby Food Retailers
NGOs supporting Baby Health
Online Sales and Retailing Agencies
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Time Period Captured in the Report
Historical Period: 2017-2022
Base Year: 2022
Forecast Period: 2022 – 2027F
PT INDOFOOD SUKSES MAKMUR Tbk
Saipro Biotech Private Limited
PT Kalbe Farma Tbk
Nutricia Indonesia Sejahtera
Mead Johnson Indonesia
PT Frisian Flag Indonesia
Key Topics Covered in the Report
Ecosystem of Indonesia Baby Food Market
Indonesia Baby Food Market Overview, Genesis, and Value Chain
Indonesia Baby Food Market Size and Segmentation, 2017-2022
Trends and Developments in Indonesia’s Baby Food Market
Issues and Challenges in the Indonesia Baby Food Market
Snapshot on Emerging Baby Foods in Indonesia Baby Food Market
Government Regulations in Indonesia’s Baby Food Market
SWOT Analysis and Competitive Landscape of the Indonesia Baby Food Market
Indonesia Baby Food Market Future Outlook and Projections and Analyst Recommendation, 2022-2027(F)
For more insights on the market intelligence, refer to the link below: –
Future Outlook of Indonesia Baby Food Market
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