Which size recommendation solution is best for your fashion store?


The best size recommendation system can match a customer’s body type to the specific clothing requirements of each retailer. This article focuses on the best size recommendation solution for fashion stores. Stay tuned.

Things to Look at in Size Recommendation System

When judging size-recommendation tools, there are many things to look at in order of importance:

  • If the serving size suggestion is right.
  • The user experience (UX) when interacting with the solution.
  • How easy it is for stores to get on board.
  • If there are any other benefits for the business.

How a few online customer-matching systems work and how they do it

1. Add a size guide to your website’s menu

Studies have shown that most people leave a website within 10 to 20 seconds. If you are in a business that cares about sizes, like innovative fashion, put your size chart in a clear and easy-to-find place, like the top navigation menu.

2. Use a Fit Finder Quiz

Fit finder quizzes are a great way to guide customers while having fun. Also, they might help you find people interested in what you have to sell.

This is done by letting customers fill out a questionnaire to find out what scent they like best.

3. Find Your Fragrance Quiz

After a visitor fills out this questionnaire about their favorite hobbies, fitness habits, and perfumes, the brand shows them products that are a great fit for them.

4. Show the quiz results from Typeform

But before it does that, the company asks visitors for their email addresses in a clever way.

5. Lead Capture Quiz

By asking for the email ids, they help buyers find products that meet their needs and collect email addresses that can be used later in targeted email ads.

6. Use customer feedback to back up your size guide

In e-commerce, customer reviews are very important. Before making a purchase, 97% of shoppers look at product reviews. This implies that reviews are no longer a “nice to have” but rather an important component of the purchasing experience to enhance the legitimacy of your business.

7. Use Product Videos to Emphasize Fit

You can show pictures of your products on your e-commerce site, but you can also use models to show how the clothes fit. When people look at a product on a model, they can imagine how it will look on them.

Include Measurement charts

If your business serves a larger area and group of people, your size guide needs to include foreign measures. A size 6 in the U.S. differs from a size 6 in the U.K.

By adding a measurement conversion chart to your e-commerce size recommendations, as some businesses do, you can make sure that every visitor finds the right item.

Page about the products

On one of the company’s product pages, a call to action says, “Find your fit assistant size.” When you click the button, they will ask you a few questions about your weight, height, etc., in many different units of measurement.

Fit International Measurement Assistant

After you fill out the questionnaire, you will be told what size this product is in your country’s system of measurements.

Fit Assistant Results

If you do not want to go into that much trouble, you can link to a measurement conversion table in your size recommendation guidelines to help people from other countries find their best size.


Essential to the e-commerce consumer experience are size guidelines. These seven examples should help you come up with suggestions for sizes that will cut down on returns and make your customers happier.

Use these best practices and examples as a guide, and keep improving what your visitors like about your site.