Portable Versus Custom Trade Show Displays


When deciding to attend a trade show, there can be a lot of uncertainty on how you are going to make your experience a success. There are many parts that go into preparing and many factors to consider to make sure that you are getting the most bang for your buck. One of the biggest aspects of a trade show, and exhibiting there, is your trade show display. With all the options, designs, and styles that are available to you, how do you know which one would be the most effective for you? The two most prevalent displays are portable and custom displays and each serve their own unique and specific purposes. Below will give you a good idea about these two popular displays, why some people choose one over the other, and which one will be the best for your needs.

Differences in Displays

Between portable and custom displays, there are quite a few differences you should consider before choosing a specific style for your booth. Definitely on the more popular end, portable displays are used by not only first time trade show goers, but by seasoned members as well. What makes the portable display a popular choice is their easy set up and take down process as well as their price. Most portable displays are made of lightweight materials that make for a simplistic process of putting them up by yourself and being able to take it down when you are done. Not only is this lightweight material cheaper than custom materials, the price for having someone else set up your display can be alot. A custom display can be made out of all sorts of materials and customized based on your needs. Depending on the size of your custom display, you will need assistance to set up your display, but there is a greater chance to stand out with a more custom display.

Rental Display is Always An Option

If you are a little hesitant on which display might be the perfect fit for you, there is an option of renting a display. Investing in a display might seem like a big step forward and might be too much money than you have to put toward it. A rental display is inherently cheaper than other display options and it gives you the opportunity to try different design choices before purchasing one. Through a rental display, you get to try it before buying it. You are also able to customize the display and play around with what works best for you in an attempt to understand what will benefit you the most in the long run. These can be a great way to save money without investing in something you may not like. It will even save you on shipping costs and expenses if you choose to rent locally.

What Works Best For You

Whether you prefer a portable or a custom display, or you don’t know what you want and prefer to rent one, there are trade show displays perfect for every situation and brand. The main difficulty is finding out which one will be in your best interests. There are pros and cons to each choice, but each display is designed to help maximize your efficiency at a trade show and help you to be the most successful you can be. Keep looking around at what will work best for you. Ultimately, a smart and successful display will keep you current and ensure success at your next trade show.