Italy Car Rental Market Outlook to 2027F: Ken Research

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What Is the Size of Italy Car Rental Industry?

Italy Car Rental market is growing at a CAGR of ~% in 2017-2022 and is expected to reach EUR ~ Bn by 2027F. The Italy Car Rental Market is largely driven by smartphones users’ penetration, rising tourism and government initiatives. Also, growing Demand for On-Demand Transportation Services to drive market growth increasing vehicle costs, shrinking parking lots, and high auto maintenance costs encourage people to use on-demand transportation services for trips and everyday commuting. As a result, the industry has grown due to consumers’ increased preference for on-demand transportation. Furthermore, the rising number of international tourists is the main growth driver for the expansion of the car rental market in the country raising the standard of booking and leading to robust revenue generation.

Furthermore, the COVID-19 has disrupted car rental growth across the country. The strict travel restrictions and quarantine rules across the country have adversely affected the car rental market. The car rental market registered around ~% lower revenue in 2020 as compared to 2019. However, the market is displaying a decent recovery post-severe COVID-19 pandemic outbreaks as the market revenue is surging by around ~% in 2021 as compared to 2020.

Italy Car Rental Market by type of vehicles

The Italy Car Rental market is segmented by type of vehicles into small cars/hatchbacks, Sedans, SUVs and others. The most popular car models in the market are VW, Mercedes, Opel, VW Up, Toyota Aygo, Polo, Opel Corsa, VW Golf, and Opel Astra. Small Car/ Hatchback has the highest market share among other types of vehicles in the country.

Italy Car Rental Market by Fuel type

The Italy Car Rental market is segmented by fuel type into petrol, diesel and electric. People usually prefer petrol-based car as they don’t want to wait for charging their cars.

Italy Car Rental Market by Mode of Booking

The Italy Car Rental market is segmented by mode of booking into online and offline. Online booking dominates the Italy car rental market in terms of revenue in 2021 and is registers a significant growth in terms of revenue during the forecast period. The rise in the use of internet and mobile phone applications across the country is likely to enhance the use of online booking platforms.

Italy Car Rental Market by application

The Italy Car Rental market is segmented by application into business and leisure. Leisure trips are projected to hold a significant market share with the increasing number of tourist arrivals contributing to increasing the country’s GDP as well.

Italy Car Rental Industry

Key Segments Covered in the report: –

Italy car Rental Market

By Market Structure

Organized market

Unorganized market

By Type of Vehicles

Small Cars/ Hatchbacks

Sedans

SUVs

Others

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By Mode of Booking

Online

Offline

By Application

Business

leisure

By Fuel Type

Diesel

Petrol

Electric

Key Target Audience

Car Rental Service Providers

Car Rental Companies aiming to establish in the Italy

Italy Automotive Industries

Government Bodies & Regulating Authorities

Venture Capitalist targeting the car rental market

Automotive industry association

Car Manufacturers

Existing Car Rental Companies

OEM Dealerships

New Market Entrants

Investors

Car Rental Associations

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Time Period Captured in the Report

Historical Period: 2017-2022P

Base Year: 2022P

Forecast Period: 2022P-2027F

Companies Covered:

Thrifty

Avis

National

Hertz

Alamo

Dollar

Britz

Key Topics Covered in the Report

Executive Summary

Country Overview of the Italy

Overview of Automotive Industry in Italy

Ecosystem and business cycle of Italy Car Rental Market

Value Chain Analysis of Italy Car Rental Market

Italy Car Rental Market Sizing, 2017- 2022P

Market Segmentations of Car Rental Market in Italy

Snapshots on different Car Rental Markets in Italy

SWOT Analysis of Italy Car Rental Market

Growth Drivers of Italy Car Rental Market

Government regulations of Italy Car Rental Market

Trends and Developments of Italy Car Rental Market

Challenges of Italy Car Rental Market

End User Analysis of Car Rental Market in Italy

Competitive Analysis of Car Rental Market in Italy

Future Outlook and Projections of Car Rental Market in Italy

Analyst Recommendations

Research Methodology

For more information on the research reports, refer to below link: –

Future Outlook of Italy Car Rental Market

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