It is an advertising and monetization tool that is making waves in the advertising world for all the right reasons. It helps you find new, targeted customers (users) already interested in what your business offers.
And, enhanced exposure is everything you need as an online business. But why is it important, and how can OfferToro help you get more exposure?
Why Should You Invest in Exposure for Your Online Business Through OfferToro?
There are many advantages to getting more exposure for your online business. Here’s what investing in more exposure will do for your business.
One of the biggest reasons you want exposure for your business is to get more eyeballs – traffic to your business.
You want more people to come to your website or online store. The more people see your business, the more likely you are to find new customers and make sales.
This approach is basic, but most business owners overlook this aspect.
Create Opportunities for Repeated Sales
Another big reason to get more exposure is to create opportunities for repeat sales and upselling.
Experiencing your business will eventually lead to a sale, even if you don’t get one immediately.
And, once someone is a customer, you have a chance to upsell them on other products and services. But, would you be able to do it if they don’t know about your business in the first place?
Getting noticed and increasing conversions are the two main reasons to invest more in an exposure. And, OfferToro lets you do just that!
In general, it’s great to do the extra research on how on how to increase exposure for your business. In our article, we’ll explore OfferToro, but first, let’s examine how to get more exposure.
What Are the Conventional Ways You Can Increase Exposure for Your Online Business?
Here are some of the most widely used methods you can use to increase exposure for your online business:
Paid traffic from sources like Google AdWords, Facebook ads, and other platforms allows businesses to unlock massive growth opportunities.
With online advertising, your business gets exposure to relevant audiences and generates quickly.
Despite the cost associated with views and clicks, leveraging paid traffic can yield detailed analytical reports and new leads.
Organic Search Results and SEO:
Organic search results appear when a user enters a search query into a search engine (SERP). Your website will not receive valuable exposure if you do not appear in the top results for your target keywords.
But, how can your business appear on top of SERP? The answer is SEO.
Search Engine Optimization (SEO) is the process of optimizing your website to rank higher in the organic search results. So, when you upload and update content on your business website, follow the best SEO practices to rank higher.
A content marketing strategy creates and distributes valuable, relevant content to attract and retain an audience. This method of exposure on the internet can bring a lot of organic traffic to your business.
A blog is a powerful tool that can help increase exposure for your business. Creating helpful, informative, and keyword-optimized blog content can attract new visitors to your website and generate leads.
If you know how to write a blog post that resonates with your audience, that would be helpful.
Ultimately, content marketing is about driving profitable customer actions.
Social Media Presence:
Social media usage is on the rise. Platforms like Facebook, Twitter, and Instagram have become essential to every online marketing strategy.
As a result, a strong social media presence will drive traffic to your website and increase brand awareness.
Online businesses can use social media to share blog posts, create engaging videos, run ads, and do so much more.
These marketing techniques have been around for a while and are very effective. However, with rising competition and advertising costs, it’s getting harder and harder to get results with these methods.
OfferToro is a User Acquisition (UA) platform that helps you reach only interested users.
How Can OfferToro Help Bring More Exposure to Your Business?
OfferToro helps businesses intelligently acquire new users, promote their app or software, and boost their brand reach. How does OfferToro do it?
Usually, brands mindlessly splurge money on non-optimized paid ads, which are shown to an irrelevant audience and don’t convert.
OfferToro uses “Rewarded Ads” to capture the attention of internet users. These ads allow users to view and engage with them at their own will – only if they are interested.
This simple feature ensures that your business only gets shown to users with a high probability of becoming your customer.
It’s incredible, isn’t it?
Besides benefiting the business, OfferToro helps the user as well. They get rewards to complete offers, and engage with your brand (Hence the name Rewarded Ads).
This two-way marketing (monetization & advertising) creates an excellent user experience and highly targeted attention for your business or brand.
OfferToro Monetization Tools
OfferToro offers easy compatibility for mobile and web-based systems.
Web Based OfferWall
Their Web-Based OfferWall adjusts easily to your websites and offers a seamless experience on all web browsers. Whether you are using Chrome, Safari, or Firefox, there won’t be any difference in how it functions.
Mobile OfferWall SDK
OfferToro’s Mobile OfferWall SDK is built for iOS and Android apps and can be easily integrated in minutes. Their SDK is intelligently developed to be lightweight and offers an excellent user interface to enhance user experience.
It is unnecessary to utilize the API, but it can be used to customize the experience. The OfferToro API lets you integrate your systems and programmatically pull offers and specific campaigns that meet your business goals.
You can then display the ones that fit your business.
OfferToro offers more than just random views, while conventional methods effectively get more traffic and exposure.
Businesses looking to acquire new users and promote their brand should consider their marketing strategy and Rewarded Ads.