TikTok can no longer be called a little–known Chinese platform where only dancing to music is published – now it is a global social network where everyone can find their audience and gain fame of different scales. If you are one of these people and are wondering where to start and how to find this very audience, this article is for you. To begin with, we would like to make a note that the most important thing in TikTok is the ability to track changing trends and always move forward with them. As soon as you get stuck in place and lock yourself in, you stop moving forward and developing with your page here. Yes, this rather vital principle works 100% in TikTok and is its basic rule.
By the way, let’s talk a little about trends, as they will help you understand your target audience in TikTok. No matter why you come to this platform, no matter what you do, trends can help you understand what and for whom to shoot to post on this social network. Here, groups of people are clearly divided by age, subculture and interests, and each of these groups has its own trends. A trend is a video whose plot remains the same, but is being reshot by hundreds and thousands of people from all over the world. It creates a kind of imprint of this very group on the social platform. It says a lot: about what these people are living through now, what is important to them and what they would like to see on the pages of their favorite bloggers. Therefore, following trends is your mandatory part of work as a blogger in TikTok, and we strongly advise you to start doing this from the very first day and make it a habit.
After you understand and find your target audience, design your profile (choose a short and memorable username), upload the first 9-12 videos, you can start thinking about profile promotion. Let’s say right away – there are no free and effective ways. For any success, you must first invest some money, and in the case of social media promotion, money must be invested into paid promotion services. In the case of TikTok, this is a chance to buy followers on TikTok and make your page more successful (or at least so that it looks like that) in the eyes of people who will get to it from their feed. The more subscribers, views and likes you have, the higher the chance that they will subscribe to you and visit you again. Or – that you will get likes and then you will get a much bigger chance to get into people’s recommendations.
If you decide to buy TikTok followers instantly, you need to be sure that you are buying real followers, that is, subscriptions from people who actually have a page on TikTok and who regularly visit it. What could possibly go wrong? Unfortunately, there are now a huge number of sites on the Internet that sell fake subs – that is, subscriptions come from bots and empty pages that have no real people behind them. This can have an extremely detrimental effect on your online activity and you may end up in a shadow ban. This is a situation when your videos stop being shown to people because the algorithm reads your page as fake. It is almost impossible to get out of such a ban, so you need to be very careful about what you buy and where.
A brief summary of the facts from this article is: if you need to quickly attract attention to your page on TikTok, there is nothing better than paid services for promotion. However, you should remember that they will not do the main work for you – they can increase the number of your subscribers, but the job of retaining them lies with you. Once you order a paid service, you will have a lot of time to concentrate on shooting cool videos that will help you interact with the audience. Don’t forget that you also need to respond to people’s comments and shoot new videos for them based on what they write to you. Stay in touch with your audience, be friendly, creative and open to experiments and collaborations. What’s most important, stay active online and never go out of your viewers’ visual field – that’s key to success.